The National Rural Women’s Coalition & Network (NRWCN) is looking to employ on a short term contract, a consultant to commence developing the NRWCN’s new national network.
Key tasks will be the development of
· social media strategy,
· brand awareness,
· virtual networks including development of an online community and
· information portal for women in rural regional and remote Australia
and working with existing state networks to complement the work they do.
Location: Flexible
About the organisation:
The National Rural Women’s Coalition & Network Inc is a collaborative national voice for over 250,000 women living in rural, regional and remote Australia. Established in 2002, we seek to ensure better social and economic outcomes for women in our rural townships and on farms.The NRWCN has recently been confirmed as one of the successful six tenderers to operate one of the new national women’s Alliances funded by the Federal Government through the Office for Women. The NRWCN will continue its traditional work under the new contract but now in a broader context. We will be expanding to establish a National Rural Women’s Network targeting individual women, more younger women, indigenous women, women from non English speaking backgrounds and non aligned women
Job title: Social Network Developer
Job base location: Flexible
Reporting line: Executive Officer to Chair and Executive
Responsibilities:
o Development of a social media strategy, working with stakeholders to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture
o Develop social media campaigns including online advocacy, writing editorial, community-outreach efforts, promotions, etc.
o Maintain and further develop the organisation’s website
o Manage presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed
o Manage and build an active network to spread the word about the organisation
o Develop effective benchmarks for measuring the impact of social media programs
o Monitor trends in social media tools, trends and applications
o Develop a Blogger outreach program and manage online forums to enable community members to become involved and have a voice around rural issues.
Ideal candidate profile – The person who undertakes this contract should have:
o Public relations, Marketing, Sales, Community Management experience.
o Understanding of rural, regional and remote Australia and its issues
o Strong project management or organisational skills
o In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Digg, Youtube, Twitter, Flickr etc.) and how they can be deployed in different scenarios
o Knowledge of blogging ecosystem relevant to the organisation’s field
o Ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships
o Team player, with the confidence to take the lead and guide others when necessary
o Good technical understanding and can pick up new tools quickly
o Have a good knowledge of principles of Social networking platforms and theory
o Experience working with volunteers
o
Remuneration: A suitable fee will be negotiated
Recruitment Process
Stage 1. Expressions of Interest. Closing Date 5.00 pm 18th June 2010
Stage 2. Evaluation of applications. Complete by 22nd June 2010
Stage 3 Shortlisted applicants invited for video Interview 24th June 2010
Stage 4 Offer made by 25th June 2010
Stage 5 Commencement by early July 2010
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